Canopy University

course
Mastering Engagements with the Three Tier Pricing Model
Mastering Engagements with the  Three Tier Pricing Model
Mastering Engagements with the  Three Tier Pricing Model

About the Course

Description:
This course guides you through designing and implementing three-tier engagement pricing models that elevate your firm’s revenue, client experience, and operational efficiency. You’ll explore the psychology behind tiered proposals, learn how to structure compelling Standard, Pro, and Premium packages, and see how to translate pricing strategy into scalable engagement templates. Featuring expert insights from Jason Staats and Ryan Lazanis, this course provides practical strategies and real-world examples you can apply immediately.

Prerequisites: None  |  Estimated Time: 30 minutes

Learning Objectives:

  • Explain the psychological principles behind tiered engagement pricing

  • Design effective Premium, Pro and Standard service packages

  • Build engagement templates that align pricing strategy with scope and value

  • Apply expert pricing strategies to improve client decision-making and firm profitability

Course Categories

Client Management
Course Progress
Not started
Course Outline
  1. Pricing Packages that Sell Themselves
    1. Course Intro
    2. Three Tier Pricing Model
    3. Course Feedback
    4. Additional Resources
course
Mastering Engagements with the Three Tier Pricing Model
Mastering Engagements with the  Three Tier Pricing Model
Course Progress
Not started

About the Course

Description:
This course guides you through designing and implementing three-tier engagement pricing models that elevate your firm’s revenue, client experience, and operational efficiency. You’ll explore the psychology behind tiered proposals, learn how to structure compelling Standard, Pro, and Premium packages, and see how to translate pricing strategy into scalable engagement templates. Featuring expert insights from Jason Staats and Ryan Lazanis, this course provides practical strategies and real-world examples you can apply immediately.

Prerequisites: None  |  Estimated Time: 30 minutes

Learning Objectives:

  • Explain the psychological principles behind tiered engagement pricing

  • Design effective Premium, Pro and Standard service packages

  • Build engagement templates that align pricing strategy with scope and value

  • Apply expert pricing strategies to improve client decision-making and firm profitability

Course Outline
  1. Pricing Packages that Sell Themselves
    1. Course Intro
    2. Three Tier Pricing Model
    3. Course Feedback
    4. Additional Resources

Course Categories

Client Management